Steve founded AMI Attachments in 2001 as a manufacturer and marketer of construction equipment attachments. With a strong focus on product development and innovation, Steve has built AMI into an industry-leading company of more than 150 employees known for manufacturing quality, reliable attachments backed by a 2 year warranty. With a strong customer base in Canada, AMI is continually expanding its product offering across the United States and other markets.

As the most recent member of the AMI Attachments senior management team, Phil Lucoe joined the company in spring of 2023. He started his career with AMI Attachments as the Business Development Manager, covering one of AMI's innovative product portfolios. Phil brings with him over 20 years of industry experience, specializing in Sales and Marketing management and Construction Technology. Phil is responsible for business strategies to achieve the corporate sales objectives across the North American market.

With over 20 years of experience in the manufacturing industry, Darren started with AMI in 2001 as a welder/fitter. With his time at AMI, Darren has gained valuable industry experience and product knowledge and is now an integral part of the AMI management team. As Operation Manager, Darren is responsible for overseeing the entire production process of all AMI attachments as well as managing our warranty department.

The engineering and design department at AMI Attachments is a very important part of the company mix and Dwight has been part of this department since 2002. Now overseeing the design team as VP Design / Engineering, Dwight works very closely with the sales and production departments as well as the customer to make sure all custom ordered attachments are designed and manufactured precisely to the customer's specs and requirements.

Since 2003, Ian has been a key contributor at AMI Attachments Inc., initially responsible for inside sales. As Inside Sales Manager, Ian is the key liaison between our OEM dealers, and our sales and design teams. Ian works very closely with our AMI support staff and production department, striving to provide the professional and dependable customer service that our dealers have come to rely on! Ian is responsible for leading the AMI inside sales team; and with his vast experience and knowledge, has become a valuable resource to our sales team, for our many products and services; helping to provide prompt and reliable sales support to our many customers and dealers across North America.

Since 2014, Bernie Howorth has provided leadership as the VP of Sales and Marketing. After 10 years of business growth, Bernie has taken on the role VP of Market Development. Bernie's focus is to continue building strategic business relationships based on his 40 years of industry experience and network within the heavy equipment sales. This includes building awareness of AMI Attachments' extensive product offering and exploring opportunities globally.